TIGER BRANDS
 
 
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VISION AND MISSION
 
TIGER'S PROFILE
 
Listed on the JSE, Tiger Brands Limited is a branded fast-moving consumer packaged goods company that operates mainly in South Africa and selected emerging markets.
 
 
VISION
 
To be the most admired branded FMCG company in emerging markets
 
What our vision means to us:

Tiger Brands is a branded Fast Moving Consumer Goods (FMCG) company with a broad portfolio of leading food, beverage, personal care and home care brands that add value to consumers’, shoppers’ and customers’ lives and to the broader communities in which we operate. The successful performance of the business also enhances the lives of our other important stakeholders – i.e. our staff, our business partners, our investors and the countries in which we operate.

Underpinning our vision, we strive to meet the performance delivery criteria we have identified in the following areas:
  • Financial performance
  • Customer delivery
  • Leading brands
  • Sustainability
  • People retention and development
  • Transformation
We have a track record of developing, acquiring and growing iconic brands through brand building and innovation, and so satisfying a range of consumer, shopper and customer needs. We have traditionally focused on the South African market and provided consistently superior returns for our investors.

We are making progress in expanding the footprint of the business and becoming a recognised ‘multi-country, local player’ in selected emerging markets, through our strategy of selective acquisition and growing our FMCG brands that are desired by the majority of consumers.


 
MISSION
 
To deliver revenue growth that is 3% greater than South Africa’s GDP growth plus inflation; and achieve an operating margin of 15%, thereby generating real earnings growth and a return on investment which exceeds the company’s cost of capital.
 
 
VALUES
 
We live by the values we have defined and which guide our every-day behaviour:
  • Our consumers are our business
  • We act with integrity in everything we do
  • We have a passion for excellence
  • We value our people and treat them with dignity
  • We continue to reinvest in our society
 
 
CONTACT INFORMATION
 
Telephone: +27 (0) 11 840 4000
Facsimile: +27 (0) 11 514 0084
Send us an Email