Welcome to Purity
Purity supports and partners with you through your pregnancy, birth and your baby’s formative years with a range of products for moms-to-be, babies and toddlers across nutrition, care, health and mother.
Purity gives you the support and reassurance that you are doing the best for your baby so that your baby can be the best they can be
It all begins with Purity
Thirsty? Our range of beverages are part of the culture of all South Africans, from children gulping cool drinks on a hot summer's day, to adults sipping a refreshing cordials while they watch their children play. Take your pick.
Wherever a family gathers for a meal, Tiger products complete the experience. Our Grains brands form the staple diet for families around South Africa – filling tummies with nutritious and delicious food to provide energy at breakfast, lunch and supper.
Our grocery range was designed to be the perfect partner to every eating occasion, designed to bring the Tiger touch to every dish, dessert or day in your life.
A clean home is a happy home, so to make your home more happy, we've brought you a collection of products that make cleaning time a breeze.
The Out of Home or catering service division of Tiger Brands markets the wide range of Tiger Brand products to restaurants, catering services and other out-of-home institutions.
With our bundles of best-loved products, you and your customers will never be far from your favourite flavours, wherever you are.
|Click here to see the Out of Home Brands web site|
It's the smell of bacon crackling in the pan on a Saturday morning; a hotdog dripping with mustard and relish or a Kota filled with fried polony, russians and atchar. Tiger Brands brings you a wide range of cold meat products that are perfect for any occasion.
The pace of modern living can be tough at times, so to make the most out of life, you need to take special care of yourself. Tiger Brands brings you a range of high-quality personal care products to take care of your and your family's hygeine and body care needs.
We hit your sweet spot with our Snacks and Treats, designed to satisfy your sweet tooth or boost your energy levels when you need it most.
The Tiger Brands' International Division exports many of its products across Africa, making these popular South African brands available in over 25 countries across the continent.
SMARTER CHOICES FOR YOUR FAMILY
buysmart helps you get great value from great brands. If it's on our list, make sure it's on yours!
With so much variety today, how do you know if you're making the right choices for you and your family when you shop? That's where we come in!
We select only the best-value and best-quality products for our shopping list – from food to household necessities and even late-night treats. Be sure to check out what's on our list and tick them off as you shop.
Ask for any of our listed products below at your favourite supermarket. Happy shopping!
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ACE maize meal provides a delicious, creamy starch to complete any family meal. You can trust the brand to deliver on your needs every time because of our commitment to quality and nutrition. In fact, we led the market by offering vitamin and mineral supplmenetation in all our maize meal before this was required by government regulations.
This leading brand in maize meal is only a couple of decades old, but even in such a short time, ACE has become a kitchen table classic.
Albany is your daily bread – the perfect addition to any meal, or a whole meal all on its own. From peanut butter sandwiches for school kids, to a sliced loaf to bulk up a workman's lunch, to finger snacks at a cocktail party, Albany breads are versatile and loved.
The Albany bakeries were created by Tiger Bands in the 1970s and 80s, and has been a household name ever since. Although bread is an everyday product, Albany has been no stranger to innovation.
In 2000, we started to use state-of-the-art baking procedures to make sure that we delivered superior quality bread to your table. Our loaves now have a longer shelf life and our white breads are even whiter.
In 2004, we launched the Best of Both bread, which has the look and taste of the white bread so beloved of children, but with the fibre content of brown bread, so that you, as parents, know that you're doing the very best for your child. The Best of Both bread is endorsed by the Heart Foundation.
Our concern for your health doesn't stop there, and in 2010, Albany launched a 100% Smooth Wholegrain bread made from all three parts of the wheat kernel – a smooth-textured brown bread that is high in fibre without the actual seed bits. This golden and great-tasting bread contains wheatgerm which is a natural source of vitamin E.
And then in 2012 we launched Albany Ultima, a health range, with the exciting flavours of Rooibos & Rye with antioxidants and high in Vitamin E, Multigrain with four wholegrains and pumpkin seeds which is high in fibre and Low GI and Seeded Brown with sunflower, sesame and linseeds that is high in energy.
Albany also offers other baked goods, with the launch of Albany Superior Buns in 2010, bringing you our classic superior value with strong health benefits in Best of Both, Low GI, White and Brown and 100% Smooth Wholegrain. But we're still producing the simple loaves that have made us a favourite South African brand for generations.
All Gold has been a part of the history of South Africa for more than100 years. All Gold products like tomato sauce and jam can be found in the humblest of South African households, but also graced the table of King George VI, Queen Elizabeth and Princess Margaret when they visited South African in 1947.
All Gold was one of the first products advertised on television when this new broadcast medium was launched in South Africa, and by 1985, homes around the country had consumed 250 million bottles of All Gold Tomato Sauce – enough to circle the globe one and a half times.
Over the years we've launched a Hot and Spicy Tomato Sauce to keep your tastebuds tingling, and brought out All Gold Pasta Pronta – the first ready-to-eat pasta sauces in the South African market. And because we know your family likes to be sure that All Gold Tomato Sauce is close at hand, we also launched an upside-down, unbreakable "squeeze" bottle that you can take anywhere.
Established as a firm favourite for your family, we've also received industry recognition as the number 1 icon food brand by TGI South Africa for many years, and as one of the Top Ten Brands in South Africa in 2007.
We believe that our products have been so successful because we always deliver on our promise: "taste real good, like good food should". Whether it is a squeeze of Tomato Sauce, a dollop of Superfine Apricot jam, a spoon of Tomato & Onion Mix or a nibble of any of the All Gold products, we're confident that you will be delighted by our range of products for many years to come.
We've been transforming ordinary meals into tasty feasts for the past century and we'll keep on doing so well into the future.
Aunt Caroline Parboiled
Aunt Caroline’s specially selected long grain parboiled rice is one of South Africa’s most popular brands. The parboiling process ensures that the nutrients in the bran layer are sealed into each grain of rice making Aunt Caroline rice delicious. That’s why you can rely on Aunt Caroline rice. Full of love. Full of goodness.
Aunt Caroline Basmati
Aunt Caroline is proud to bring you the traditional, authentic Indian Basmati rice. Basmati, meaning fragrance, is well known for its distinctive flavour and aroma as well as its delicate texture. Grown at the foothills of the Himalayas, Aunt Caroline Basmati is carefully nurtured to give you the finest quality. Now you can give your family more of that special rice they deserve.
Not only is there new packaging, there are two additional members to the Bio Classic team. Bio Classic is now available in a Concentrated Liquid Detergent and a Concentrated Stain and Grease Remover.
Why choose Bio Classic Concentrated range?
There's nothing messier than a sink full of dishes and nothing harder on the hands than washing them. And if you're not careful, you'll often find that the dishes and glasses washed last are left with a greasy residue.
Bio Crystal, the Tiger Brands' dishwashing brand, was formulated with these three considerations in mind. It is designed to clean, enhancing the look and feel of your dishes; care, because it's soft on the hands and gentle on your machine; and shine, leaving your glasses sparking and clean.
Bio Crystal consists of liquid dish washers and auto tablets for dishwashing machines.
Black Cat is packed with "peanut power", bringing taste and energy to you and your kids for nearly 100 years.
Black Cat was first created in 1926 to create the same wonder food "Peanut Butter", which had taken America by storm. The early creators of Black Cat were insisted that only the finest peanuts were used in its manufacture, and it became an instant success.
This tasty spread remains hugely popular in your kitchen today, as a new generation of moms and kids experience and enjoy "peanut power".
Colman's mustard was first milled in 1814 in England and received the Royal Warrant from Queen Victoria for its uncompromising commitment to quality. Although the Coman's product range has grown since then, you can be sure of the same commitment to quality all these years later.
In South Africa today, Colman's brings you a range of prepared mustards and other condiments, as well as the old favourite – Coman's powdered mustard. The brand also proudly endorses Holbrook's Worcestershire Sauce, another quality product, made from a 200-year-old secret recipe.
The Purity & Elizabeth Anne's toiletry range is specially formulated to take care of your little one's delicate skin and soft hair. The Elizabeth Anne's brand has been around since 1963, when a chemist made a baby shampoo for his special clients and named it after his daughter –Elizabeth Anne. His formula, created with love and care, is still used today.
Purity & Elizabeth Anne's products have a sweet and delicate fragrance, to leave your baby smelling just like a baby should. We offer a range of Essentials products, Good Nights and products for Sensitive Skin – all as gentle as a mother's touch and suitable for your baby and the rest of the family. All products are Consultant Dermatologist and Paediatrician approved.
Because we know you care about anything that's close your baby's body, we also have a range of chlorine–free laundry products to ensure that baby's clothes are clean and fresh, and as soft as the skin they'll be touching.
INTRODUCING A NEW DISINFECTING SOLUTION FROM PURITY & ELIZABETH ANNE'S
We know you worry about exposing your little one to germs which is why Purity & Elizabeth Anne's has launched a Disinfecting Solution. The new Disinfecting Solution is specially formulated to disinfect and kill up to 99.9% germs. It is chlorine and colourant free and formulated to be safe and non–toxic for your baby. As with all Purity & Elizabeth Anne's products this range is Consultant Dermatologist and Paediatrician approved
Benefits of a Chlorine Free Formulation:
When you picture a South African family breakfast, the box with the Tiger on it is sure to be on the table, because we've been a part of your most important meal of the day since the end of the 19th century. Jungle breakfast products provide your family with the energy they need to meet every day's challenges.
The first Jungle mill was built to help farmers but also to contribute to making South Africa prosperous. It used a unique milling process that gives Jungle Oats its nutty flavour to this day. Together with unwavering quality, this has ensured that Jungle products have been a familiar favourite in South African homes for over 100 years.
Over the years, Jungle products have evolved from the original cooking oats to keep providing just what you need. We now produce ready-to-eat products like Oatso Easy, Jungle Energy Crunch, for your faster-paced lifestyle, B-Fast instant porridges, and Jungle Oats instant, which offers the same health benefits as our original oats, with added convenience.
We continue to innovate to deliver quality products for your changing needs, but remain true to our core philosophy of providing natural and wholesome energy for the day.
Truly gorgeous hair doesn't come from simply washing it. You have to take care of it, treat and condition it – and not with just anything! So where does a girl (or boy) start? First off, you need great treatment and styling products that offer superior ingredients to promote the thickest, healthiest and shiniest results. That's where the Kair hair care range comes in.
We all suffer from bad hair days now and again and while it's a universal truth that we all admire different hair to what we actually have, we can't change it. Kair is all about enhancing what's naturally yours. We say that while you can't change the hair you were born with, you can choose Kair to take care of it.
You need a brand as committed to the love of gorgeous hair as Kair is, to nourish your hair from root to tip. Kair offers a comprehensive range of retail hair care products that you can choose from to suit your individual hair care needs.
Every product in the Kair range is enhanced with a treatment offering to nurture healthy hair and restore damaged hair to its former glory.
Kair –Turn Bad Hair Days into good Kair Days
Home-brewed beers are a part of South Africa's heritage, as an important part of our weddings and funerals, and can be found in the home and in shebeens. King Korn is a traditional sorghum homebrew brand, and the number-one selling home-brew malt in South Africa.
King Korn is a part of your lifestyle because it has a strong heritage that stands for tradition and Ubuntu. Our natural ingredients and consistent results have given us a reputation for reliability for producing a good quality brew. You know you can rely on us for the best result when your home brew matters the most.
Because we're already experts in processing sorghum, we now also produce a nutritious Mabele porridge that can be enjoyed by the whole family. It can take whatever form your family wants – either a soft porridge for breakfast or a stiff pap for dinner. Whatever your taste, you can choose between King Korn Mabele Coarse Meal, King Korn Mabele Fine Meal or, the latest addition to the brand family, King Korn Mabele Super Fine Meal for the more modern consumer.
KOO is a part of South Africa's heritage and has been providing your family with high-quality products to help create delicious meals since 1940.
Good food comes from a partnership between KOO and mum, making your families mealtimes and gatherings special. Whether it's during the festive season, a special day or even a little one is under the weather, you and KOO have always relied on each other to make mouthwatering dishes that bring warmth and comfort to your loved ones.
KOO brings you a wide range of canned vegetables, fruits, beans, read-to-eat meals and toppings. We also recently entered the stock flavouring market with a range of unique liquid flavourings to enhance meals.
We're proud to have been voted the Number-one Favourite Brand in the Sunday Times Top Brands Survey 2011, and into the 2012 Icon brands Research Surveys, for our Baked Beans and Canned Fruit.
Lemon Lite is a skin care range that relies on the properties of pure lemon extracts to battle oiliness and shine.
The range consists of Cleansers, Exfoliators, Moisturisers, Lotions and Creams, all formulated to leave your skin fresh and shine-free.
Use the Lemon Lite range to refresh your skin with confidence, knowing that whatever the day brings, you have the complexion to face it.
Morvite is a high-energy porridge for enjoyment by your whole family. From its roots as a precooked maize and sorghum blend, when it was used on the mines as an instant energy drink and known as "Phuza Amandla" or "Drink for Power", it has evolved over the years to become a ready-to-eat porridge for the modern family.
Morvite has an instantly recognisable sweet-and-sour taste, and is packed with 11 vitamins and five minerals, so you can be sure that it's meeting the dietary requirements of school children, workers and sportsmen. True to its roots, it can still also be enjoyed as an energy drink.
In 2004, we introduced a range of delicious new flavours, so you can now choose from Strawberry, Vanilla, Banana, Honey and Pineapple as well as our Original flavour. Morvite comes in a range of convenient pack sizes, as well as a convenient 100g sachet still used in the mining industry. For those who prefer a less sour formulation, we have also introduced Morvite Choice in Original, Strawberry and Banana flavours.
And as Tiger Brands has expanded into Africa, Morvite has become a firm family favourite in Kenya as well.
We know what it’s like for mothers to juggle the demands of modern life with the desire to prepare nutritious and tasty food for their little ones. Purity has been helping busy mums for over six decades, ever since the founder, Don Thompson developed the first commercially prepared baby food in South Africa, with the help of his wife, a dietician, and a cousin, a chemist.
Purity baby food has always stood for “Quality food, made with love“, but a lot has changed since our company first began. Our range has grown from only 10 types of canned foods to a variety of jarred baby food, cereals, hot porridges, teething biscuits, teas, snacks and treats especially designed to meet the nutritional needs of South African babies and toddlers.
In 1965 the Purity Baby Food brand began producing the first South African jarred baby food in their factory in Ndabeni, Cape Town. The production of baby food was now fully automated and the factory still operates today. To date Purity has over 160 variants across the range and innovation continues to grow the choices offered to moms and their babies.
We believe that looking after mom is as important as looking after baby because after all, it is you that has had to do all the hard work. So in 2009, we introduced a range of products especially for pregnant women.
We aim to be your perfect partner in all aspects of motherhood, so we expanded our business to offer you baby toiletries, through our merger with Elizabeth Anne’s toiletries. The combination of the two trusted brands’ knowledge and expertise makes sure that your baby is getting quality care from top to toe.
We also launched Purity Pedia Kids, a comprehensive range of baby and toddler wellbeing products specially developed to take care of baby and toddler ailments gently and effectively.
Our range of products in nutrition, mother, care and wellbeing has been created with you in mind - to support you in your journey through motherhood to ensure that your baby becomes the very best he can be.
At Purity we strive to offer variety and convenience when it comes to feeding your baby. We know introducing solids is a big step so we have introduced 4 new fruity jars from 6 months. As with all manufactured baby foods this new range contains no preservatives, colours or artificial flavours and is steam cooked in the jar sealing in all the goodness of the fresh high quality ingredients we use.
We have also introduced 4 new flavours in our Just Add Water Cereals range. These cereals already contain milk solids making it very convenient to make up - just add water. This new range of exciting flavours in starter foods gives mom a greater selection of cereals to introduce her baby too.
We know how important your baby's health is to you, so we've designed a range of baby and toddler products to maintain their wellbeing and to give you peace of mind when you need it most.
Whenever your baby is feeling under the weather or needs a boost, you can turn to our range of Vitamin & Mineral Supplements, Coughs and Colds remedies, Skin Soothing products and Dental care.
All these products have been approved by a consultant paediatrician, dermatologist or homeopath, and were developed by a panel of expert specialists, including a pharmacist, paediatrician, dermatologist, dietician and homeopath.
You can trust Purit Pedia Kids for complete peace of mind.
When you're multitasking in the kitchen, Spray and Cook beats the competition hands-down. This easy-to-spray, non-stick product economical and mess free, it is available in two variants - Original and Olive Oil, to make any cooking experience as easy as pie.
Spray and Cook is formulated for use in both microwave and conventional ovens. Because we know you care about more than just great taste, Spray and Cook is ozone-friendly and endorsed by the Heart Foundation. It is cholesterol, preservative and colourant free, making it the cook's best friend.
You can still enjoy all those delicious foods you love most when you substitute Spray and Cook for oil or butter. This versatile spray can be used for frying, baking, braising, sautéing and roasting. Most diet plans allow you limitless use of Spray and Cook because the kilojoule count is so much lower than when using fat or oil for cooking - so you can still enjoy the flavour of food.
As perfect alternative to oil or butter when you're lining cake, pie or bread tins, there are over 100 novel ways Spray and Cook will make your cooking a breeze.
Status offers a wide range of great-smelling body spray deodorants for men.
The brand has been around since the 1960s and consists of both body sprays and roll-ons. Since 2011, Status has been a part of the Tiger Brands stable of Personal Care products.
Guys, if you want to be the man that other guys want to be and that girls want to be with, turn to Status.
The new Status TV commercial features a good-looking and stylish man who moves from one lavish and vibrant room to another. Each room becomes more extravagant and exclusive, which only a man of Status could get access to. In the commercial, the Status man is represented by Lunga Shabalala (model, actor and Selimathunzi presenter) who is constantly surrounded by beautiful people and the hottest fashion, turning heads wherever he goes. The advert closes with our Status Man being led to the ultimate VIP room, leaving the experience to the audiences’ imagination!
St Clement Home Based Care was initiated at the insistence of the late Rev. Fr. Michael Sibeko (Parish Priest of the St Clemet Catholic Church in Clermont), who observed that most of the funerals he conducted were the product of Aids related infections. In March 2001, St Clement was registered as an NPO (Non-Profit Organisation) with initial funding received from the National Department of Social Development.
The Clermont and KwaDabeka townships are densely populated areas with several informal settlements and two single sex hostels. It is an area in which the rates of unemployment, poverty, sexually transmitted diseases and Aids related infections like tuberculosis (TB) and pneumonia are unacceptably high.
The first ever consignment of food delivered for the project had an unbelievable and far-reaching impact - not only to the project itself, but for the entire community within Clermont and KwaDabeka.
One story is that of a Granny–headed household, where Mavis Samngweni steers her little ship with regular help and nourishment from Tiger Brands.
Out of her nine children, six died – four from Aids related infections, one shot and killed, another in a car accident. Of the three remaining children, one is HIV-positive: 40-year-old Zandile is on ARV's and has one child who is nearly 20 and happily healthy. Though sadly, Mavis' 15-year-old grandchild Mandisa, who is only in Grade 10, is already on ARV's.
While the family receives regular visits from one of the managers at St Clement, they also receive food parcels from Tiger Brands every month, as well as blankets and school uniforms from the Centre.
Over and above the Health Care Center, St Clement also performs Voluntary Counselling and HIV Testing.